Ongoing pandemic has changed how students & teacher
interact, with virtual classes
taking the central stage. Even though a good
digital presence offered immense growth before the pandemic too, once the
COVID hit, it become a necessity to have a well-developed & maintained website
and the institutes which banked on it from the start had got very positive
impact.
Many of the schools & colleges missed this opportunity and now started to
improve their digital presence by having a dedicated website for the institution.
As we came across many educational institute websites, we noted that most of them
look bland & ancient, lack basic features, and are cluttered. So we thought
sharing a handful of tips about a few of the features which make the website
resourceful & scroll worthy, if implemented properly, and here are
those...
This is the starting page of your school/college website, here include the details about the elements which are of high interest, like online admission, any award school got recently, quick links to many of the functionalities visitor uses often, a single line motto about the school, contact info, etc.
Here include details of the facilities your school got to offer like the library, science lab, computer lab, playground, swimming pool, yoga room, hostel/dormitory, transportation, etc, with nice pictures & videos of students actually using the facility.
Include details of teachers/lecturers who are presently working in your institute with their qualifications, previous teaching experience, subjects they are teaching in an organized way. While writing about staff, be a bit casual and mention their hobbies, interests, spouse, etc.
If you are a school give information about the board /school district you are accredited to along with the syllabus details(CBSE/ICSE/State). If you are catering to higher education then introduce the courses you offer along with what's the minimum qualification necessary to get entrance with the syllabus & prospects once the student completes the course.
This page will show how a typical student spends his / her day or week on campus. include details about which activities are most encouraged. Also mention the independence given to choose activities/assignments, to get the best out of everyone, if any.
Being an educational institute I'm sure that you will be conducting a few interesting activities once in a while, add the details of those which resonate well with your students/parents community with nice pictures & videos. Present the details in a timewise or activity-wise entry with the option to share them on social media.
Show to which university or board the institute is accredited, with the accreditation/registration number ( or copy) to increase the trust of your patrons. Flaunt a little bit about any prestigious awards institute or any of the students or teachers received.
Include an easy-to-use form where parents could easily apply for admission or any of the add-on facility/course institute offers, this makes everyone's life easier & reduce the paperwork too. You can extend this facility with online payments also.
A place to show upcoming events (exams, cultural activities, sports days, holidays) to keep everyone informed.
To introduce the institution, its founding members & their details, culture, how it's got started along with the motto, vision, mission.
Along with the above, add a few lines about the below points, if it makes sense.
Website development basics for business owners & entrepreneurs with example.
Features list to be considered for a Skin or hair care clinic website.